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Monday, 5 November 2007

Networking – It’s Not About Business

I do a lot of networking and I’m always interested in how other people approach it. It amazes me that some people still just view it as a way of getting business rather than as building business relationships. It’s true to say that I have never given anyone business after just meeting them once – I’m not that kind of person. I only work with people I feel comfortable with and I believe I can trust. The biggest value of networking is in building up a group of trusted contacts who you know will always act in your best interests and look out for you. I don’t go to networking events to get business – I go to meet people.

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