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Wednesday, 12 November 2008

Freebies: Good or bad?

Businesses sometimes offer freebies as part of their marketing activities, to attract new customers to trail the company, or perhaps a new product. Does your company do this, or do you feel it would devalue your offerings? I do provide some free services, as I feel it adds value to my company and offers a point of difference compared to competitors. For example as part of my training business, I provide services for potential virtual PAs to use such as a free tele seminar and a guide to setting up a VA business. What do you think about freebies, do they work for your business?

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